Sociology
Somayeh Arab khorasani; Tahereh Maleki
Abstract
In order to understand the components of Iranian men's masculinity as a field of men's studies, it is possible to study oral culture and proverbs. Men's studies is one of the emerging fields of sociology and gender studies, which has taken an effective step in the direction of knowing more about men ...
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In order to understand the components of Iranian men's masculinity as a field of men's studies, it is possible to study oral culture and proverbs. Men's studies is one of the emerging fields of sociology and gender studies, which has taken an effective step in the direction of knowing more about men and investigating the behavior, expectations, attributions and inherent identity of men. Examining proverbs is important because it is a bridge between the researcher and popular culture to know as much as possible the opinions of the members of a society. This research was conducted in a qualitative way using the content analysis method. In this research, 803 proverbs with keywords man, husband, son-in-law, uncle, uncle, father and son were selected and analyzed. The analysis of the content of proverbs led to seventy-eight sub-components out of ten general components and was finally concluded with the centrality of the general component "Masculinity as a contradictory thing". The paradoxical issue of masculinity has characteristics; among which it can be pointed out that it starts from an unclear situation. The lack of clarity and ambiguity of masculinity means that it is not clear since when men have been characterized by these traits and has there ever been a time when men had different masculinity behavior from women? The second facet of masculinity as a contradictory thing is opposition and conflict with women. This is important because it is the place of investigation that for what reason and in what process being different means that the understanding is different and contradictory and finally what the difference has turned into an opposition and for that many evidences have been presented.This is important because it is the place of investigation that for what reason and in what process being different means that the understanding is different and contradictory and finally what the difference has turned into an opposition and for that many evidences have been presented.
Mohammad Rezaee; Mona Kalantari
Volume 3, Issue 2 , January 2012, , Pages 5-24
Abstract
In this article we examine how Iranian women put an interpretation on Victoria, a very popular satellite TV series on Farsi One channel. Based on Active Audience Theory especially Cross-cultural Consumption, audiences consume media texts in different manners. By using qualitative method and in depth ...
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In this article we examine how Iranian women put an interpretation on Victoria, a very popular satellite TV series on Farsi One channel. Based on Active Audience Theory especially Cross-cultural Consumption, audiences consume media texts in different manners. By using qualitative method and in depth interviews with 30 women, we try to show that watching Victoria series produces a kind of excessive enthusiasm that leads to the emergence of “Love of Watching” or “Watchophilia”. Moreover female audiences of this TV series interpret Victoria’s role (the heroine) as independent and assertive. Presenting an assertive woman filled the female audience with delight. Findings showed that having empathy with the heroine is a strong mechanism in watching TV series. Comparing real conditions of female viewers’ lives with visual text is subject to controversy among them. This process has led to the formation of an active reading around judgments about feminine roles and expectations from it based on show of Victoria’s role. Family, occupation and educational major are variables effective on this kind of reading. Moreover we will try to argue that “drawing comparisons between the viewers and the characters” is the dominant aspect in reading Victoria series among Iranian women
Mohammad Rezaei; Somayeh Afshar
Volume 2, Issue 4 , July 2010
zahra pishgahi fard; amir ghodsi
Volume 2, Issue 3 , June 2010
