Literature
Ali Akbar Mohseni; Hoda Rezaei
Abstract
Gender stereotypes arising from the culture of patriarchal societies introduce common and limiting beliefs about how individuals act in the family and society and the classification of society into masculine and feminine. The present article tries to show how Al-Saman has been able to draw suffering ...
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Gender stereotypes arising from the culture of patriarchal societies introduce common and limiting beliefs about how individuals act in the family and society and the classification of society into masculine and feminine. The present article tries to show how Al-Saman has been able to draw suffering by examining the short story of "Jannat al-Bajja" by Ghada Al-Saman based on the most important principles of cultural criticism in the field of gender and challenging the dominant patriarchal discourse using descriptive-analytical method. Women in the family as an obedient and passive identity in a people-oriented environment, show the transformation of these women and the recovery of their independent identity in an equal environment in the context of their story. The most important area criticized by Al-Saman is the popular culture of Arab societies, which has failed to adapt to the principles of the contemporary modernist movement. Explaining that Al-Saman also depicts the pathology of gender stereotypes in men and also shows the extent of cultural error about men as the upper class of patriarchal society. Criticism of gender inequalities, the harms of the patriarchal system, women's self-destruction in an unequal gender environment, the conflict between the principles of tradition and modernity, and the reduction of women to sexual identity are some of the most important issues that Al-Saman highlights in his stories.
Vajiheh Javani; Firishtah Aghajani; mina Alemi
Abstract
AbstractIn today's world, the media is the most important means of conveying messages to the public via various ways. It has a significant contribution to the level of public awareness of various issues. Therefore, the present study deals with media's effect on gender stereotypes in women's sports. ...
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AbstractIn today's world, the media is the most important means of conveying messages to the public via various ways. It has a significant contribution to the level of public awareness of various issues. Therefore, the present study deals with media's effect on gender stereotypes in women's sports. The method used to analyze the data is thematic analysis. The research population includes Iranian women athletes at professional level and researchers working in the field of women's sports studies. When analyzing the findings of the interviews, there are two main themes: the dysfunctions and functions of the media in the field of media influence on gender stereotypes are extracted, which indicates their dual and contradictory influence. It means that on the one hand, the consequences of covering the successes and activities of professional women athletes in the media undermine the prevailing patriarchal ideas in sports, while, on the other hand, the media reinforces gender stereotypes in society by inciting and emphasizing the femininity dimension of female athletes through inducing a gender perspective and believing that women's sports are not severe in the public mind.
Azam Ravadrad; Zahra Majdizadeh
Abstract
The way working women are portrayed in Iranian media is one of the social and cultural factors that influence traditional gender stereotypes about women and their occupation. This can contribute to changing cultural perceptions about women’s employment. The main objective of this research is to ...
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The way working women are portrayed in Iranian media is one of the social and cultural factors that influence traditional gender stereotypes about women and their occupation. This can contribute to changing cultural perceptions about women’s employment. The main objective of this research is to examine the portrayal of working women in Iranian cinema after the revolution (1979) and present a comparison in different political periods of post-revolution. In order to achieve this goal, prominent films produced in each period (focusing on women’s employment) were selected and analyzed. In the theoretical part of this study, the representation theory of Stuart Hall is used. The research methodology is the semiotics of John Fiske. The results of the study presented that the modern working women, contrary to traditional female stereotypes, had the power and were more independent from their husbands. In most of the films dealing with professional women, the directors have tried to criticize the patriarchal ideology while defending the ideology of egalitarianism and meritocracy in the profession; although the social conditions of each political period were effective in the way working women were portrayed and the ideology of the film. Despite the attempt to avoid patriarchal ideology, the naturalization of domestic work for women can also be seen in these works.
Sociology
Marzieh Ghaviadel Darestani; Mohammad Mahdi Rahmati; Hasan Chavoshiyan
Abstract
Children are one of the most important media audiences. This present research has studied children’s television programs on Iran TV2 using Tuchman and Connell’s feminist theory and content analysis method. The purpose of this research is to study the representation of femininity and masculinity ...
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Children are one of the most important media audiences. This present research has studied children’s television programs on Iran TV2 using Tuchman and Connell’s feminist theory and content analysis method. The purpose of this research is to study the representation of femininity and masculinity in the characters of the children's program. The main questions of this research are: “which kind of gender stereotypes is represented on children’s programs on IRIB TV2? Which kind of contents would be reproduced by these stereotypes?” For this purpose, 23 episodes of children’s programs on IRIB TV2 have been selected by random sampling. Research findings show that male and female characters are distributed unbalanced on children’s programs. So that, male display rate is 40.5% (272 codes) more than that of female characters. Hegemonic masculinity and emphasized femininity has been represented on male and female characters on these programs. Gender stereotypes are shown in the form of Binary oppositions such as male active/female passive, male intelligent/ female unintelligent. The symbolic annihilation of women is represented on these programs, so that women mostly are shown in ineffective roles. Therefore, the research finding show that television and specifically children’s programs persists the unequal representation of male and female characters.
